BEWIZ

Pernod Ricard


As a sign of inclusiveness, BEWIZ’s emblem is a fingerprint. It encourages connection (digital or physical) and celebration of each person’s uniqueness.


BEWIZ’s mission is to transmit a communicative energy filled with optimism and cheerfulness. To embody this mission, each can is embellished with a colorful and vibrant strip, representing the unique ingredients of each recipe that each contains a trio of natural aromas, fruits and plants. Encapsulated within the fingerprint, the brand name sits at the center of the can, delivering a powerful brand impact.


BEWIZ enter a new dimension: the new generation.